KVR Audio

donkey tugger · Post by **donkey tugger** » Sun Feb 24, 2019 10:07 pm

Bombadil wrote: ↑Sat Feb 23, 2019 9:07 am Who the heck 'needs' 40 amp models, anyways? I don't.

Indeed. Was thinking about this yesterday when demoing the new Overloud THU - all very nice, but as I tweaked and nudged the dials, inexorably the sound made its way as it always does back to the same one I always make given any half decent amp or simulation. No point!

dandezebra · Post by **dandezebra** » Mon Feb 25, 2019 3:39 am

If they did do it and stopped actually selling it, the other companies would get more sales! Kazrog, Audio Assault, Blue Cat, TSE, JST, etc.

SJ_Digriz · Post by **SJ_Digriz** » Mon Feb 25, 2019 3:55 am

The big problem with subscription for something like this is that you'd end up paying for stuff like the DBD collection. And, no guarantee of any updates during any period. There's just no upside in the amp sim world. I wouldn't do it.

SJ_Digriz · Post by **SJ_Digriz** » Mon Feb 25, 2019 3:57 am

donkey tugger wrote: ↑Sun Feb 24, 2019 10:07 pm
Bombadil wrote: ↑Sat Feb 23, 2019 9:07 am Who the heck 'needs' 40 amp models, anyways? I don't.
Indeed. Was thinking about this yesterday when demoing the new Overloud THU - all very nice, but as I tweaked and nudged the dials, inexorably the sound made its way as it always does back to the same one I always make given any half decent amp or simulation. No point!

Right there with you. I use 3 presets in S-Gear these days. Clean, Crunch, Lead. That's it. It happens to use 2 heads to do that. But, once I found something I liked I have no reason to stockpile. Now pedals and effects I go through like underwear.

Fleer · Post by **Fleer** » Mon Feb 25, 2019 3:58 am

reggie1979 wrote: ↑Sun Feb 24, 2019 1:55 am
Fleer wrote: ↑Sat Feb 23, 2019 3:11 am No. Subs.
Not even at $1.
This is one of the silliest comments I've ever seen. You wouldn't pay 12 bucks a year for something you'd use? I don't have the money to say no to something like that. I'm not "Joe Sub" but for crying out loud, that would be like shooting yourself in the foot, footing the bill for medical, and then cutting it off just to spite everything.

Allow me to correct myself.
As jinotsuh wrote: not even at 1 cent.

Local Man · Post by **Local Man** » Mon Feb 25, 2019 4:16 am

Adobe has made everybody lose their damn minds with all of this subscription nonsense.

$30 a month in perpetuity for some damn amp sims

VitaminD · Post by **VitaminD** » Mon Feb 25, 2019 4:19 am

I received that questionnaire too. I feel it is a ripoff for the customer in the long term, but can understand them testing the waters. Adobe made a ton of cash doing this.. despite Adobe having a different software platform setup than IKM...

My view of IKM as a company becomes less and less as days pass. They seem to be a company geared towards selling to beginners by touting the professional appeal of their products, but then selling them as if they are DLC in some video game. Flashy graphics, half baked updates, loud sales(man), coupon code and credit gimmicks, Teddy Riley quotes...

I guess it works though.

Deep Purple · Post by **Deep Purple** » Mon Feb 25, 2019 4:28 am

To even ask this question (as it suggests they would go to a subscription model if public opinion is not excessively negative) suggests that this company has a low opinion of their target demographic.

Anyone with internet access can easily determine that subscription models are generally unpopular compared to version updates, so I assume this is an exercise in determining the risk/reward equation for this proposed change in funding model.

Local Man · Post by **Local Man** » Mon Feb 25, 2019 4:33 am

VitaminD wrote: ↑Mon Feb 25, 2019 4:19 am I received that questionnaire too. I feel it is a ripoff for the customer in the long term, but can understand them testing the waters. Adobe made a ton of cash doing this.. despite Adobe having a different software platform setup than IKM...

The difference is that Adobe has a virtual monopoly on unique, specialized tools that are essential to professionals in large and highly lucrative industries.

Sure some professionals use amp sims as a means to big profits, but 1) that is a very small set of consumers, and 2) even they don't really need to use amp sims (especially not a particular amp sim). It is a preference not a necessity in their profession.

Yes, adobe's shitty power grab has everyone in the audio software industry seeing dollar signs, but at some point they have to realize they are fundamentally not in the same league.

VitaminD · Post by **VitaminD** » Mon Feb 25, 2019 4:42 am

Local Man wrote: ↑Mon Feb 25, 2019 4:33 am
VitaminD wrote: ↑Mon Feb 25, 2019 4:19 am I received that questionnaire too. I feel it is a ripoff for the customer in the long term, but can understand them testing the waters. Adobe made a ton of cash doing this.. despite Adobe having a different software platform setup than IKM...
The difference is that Adobe has a virtual monopoly on unique, specialized tools that are essential to professionals in large and highly lucrative industries.

Sure some professionals use amp sims as a means to big profits, but 1) that is a very small set of consumers, and 2) even they don't really need to use amp sims (especially not a particular amp sim). It is a preference not a necessity in their profession.

Yes, adobe's shitty power grab has everyone in the audio software industry seeing dollar signs, but at some point they have to realize they are fundamentally not in the same league.

Bingo.

Photoshop, for example, is a whole 'system' - it's one app that does 'everything'. It isn't like you get the Photoshop shell for free and then have to buy ala carte or through various packages unlocks to various parts of the app. IKM set their software up where they could nickle and dime. Now their eyes are big realizing they could skip the nickles and dimes and get a steady revenue stream indefinitely.. well if it worked that way.

My few Amplitube packages are good enough imo.. I only use a subset of the suite when I do use it. And I don't even use many of the T-Racks collection simply because of their handling of T-Racks 4 to 5 and now Sampletank 3 to 4.

T-Racks 5, like Sampletank 4 feels like a half version upgrade imo. So between that and the other aspects I've mentioned, I'm squeamish of relying on IKM software. The company practices seem hmmm.. shady.. to me.

IKM don't have a corner on the market where they can squeeze the market like Adobe has.. I don't see the rental/sub plans going far.

Bombadil · Post by **Bombadil** » Mon Feb 25, 2019 4:44 am

SJ_Digriz wrote: ↑Mon Feb 25, 2019 3:57 am
donkey tugger wrote: ↑Sun Feb 24, 2019 10:07 pm
Bombadil wrote: ↑Sat Feb 23, 2019 9:07 am Who the heck 'needs' 40 amp models, anyways? I don't.
Indeed. Was thinking about this yesterday when demoing the new Overloud THU - all very nice, but as I tweaked and nudged the dials, inexorably the sound made its way as it always does back to the same one I always make given any half decent amp or simulation. No point!
Right there with you. I use 3 presets in S-Gear these days. Clean, Crunch, Lead. That's it. It happens to use 2 heads to do that. But, once I found something I liked I have no reason to stockpile. Now pedals and effects I go through like underwear.

I've got 3 modded presets in S-Gear. All of them will take me from clean to crunch to overdriven with just a few moves on the mouse. And they're quality. S-Gear has reverb, modulation and delay, pretty much all I need. Except maybe a compressor, but I can instantiate one of those before S-Gear anyways.

glokraw · Post by **glokraw** » Mon Feb 25, 2019 4:55 am

Amplitube is free already, just test gear
that is interesting to you in the Custom shop
adequately, so you make informed purchases.
Well, maybe it's the marketing droids want more
uninformed purchsases, rentals, leases

Reminds me I need to test the new
Dimebag Darrel Roland amp

etc.

zerocrossing · Post by **zerocrossing** » Mon Feb 25, 2019 5:56 am

surferman wrote: ↑Sat Feb 23, 2019 3:13 am Not going to go subscription. I love adobe products but I am staying with CS6 and moving to other apps over time.
The same will happen with Amplitube if the only option becomes subscription. If there are choices to purchase or subscribe. then cool.

That’s me as well. If I have a client who needs something done with the latest CS version, I’ll build in the rental cost for the time of the project, but for my own needs, CS6 is perfect.

After I purchased a Kemper, I basically stopped using Amplitube. It really is a world better. Every now and then I’ll use it to process a synth or drums, but I really wouldn’t go for a subscription. Now, if they included the entire Custom Shop for that price... I might do it.

Burillo · Post by **Burillo** » Mon Feb 25, 2019 10:34 am

i've been a huge Amplitube fan for a long time (i've recently moved away from it on account of Kuassa Caliburn and Mercuriall Reaxis, but i still like it a lot), but even then i wouldn't have paid subscription for it, certainly not $30. it seems to me that IK Multimedia doesn't understand what "value" means when it comes to amp sims. the older amps in Amplitube just plain suck, i wouldn't pay for them under any circumstances (and didn't), so what you're getting for the subscription is not worth $360 a year. a subscription might have made sense if what they released during the year was worth more than $360 (e.g. if they were releasing a collection every month), but at this point it's just "leveraging portfolio of existing products" - that is, trying to woo unsuspecting customers with eleventy thousands of pieces of gear!!!!! and leaving out the fact that most of it is crap.

soulone82 · Post by **soulone82** » Mon Feb 25, 2019 11:28 am

A subscription for a product from a company as shady as IKM?

Hell no!

Amplitube as a subscription